Talent contests are always a big hit with every type of audience. Running a battle of the bands is a great way to appeal to a younger, alternative audience – and can be a great idea to run in conjunction with an outdoor music festival, like the Minneapolis Star Tribune did with “Are You Local?” Or, consider running a “Sing [Insert-Artist-Here] to Win!” like WITN-TV did with their Taylor Swift Tickets. Just remember that talent contests are not limited to the singing type. You could run design-centered contest, a reality show audition, or whatever else you can think of.
Best Time to Run Talent Contests: Year Round
Contest Ideas:
Sing to Win Concert Tickets
Reality Show Casting Call
Oh, Say Can You Sing?
Battle of the Bands
Best Artist
Prize Ideas:
Concert Tickets
Music Showcase Slot
Singing Gig
Reality Show Audition
Sponsor Ideas:
Concert Venues
Music Stores
Music Bars
Art Galleries
Performing Art Schools
Outdoor Music Festivals
Featured Contest
King of the Booth: WCKX-FM (Columbus, OH)
$12,000 Revenue
82 Submissions
724 Registered Users
Power 107.5′s King of the Booth…brought together local artists to submit a video of their own freestyle mix. The only requirements were to rhyme 16-bars and include the words “Pepsi”, “King of the Booth” and “Power 107.5.” Voters narrowed all entries down to 6 finalists, who were taken into the studio to shoot a promo video for the final round of voting.” – Tim Hall, Digital Sales Manager
Example Gallery
Battle of the Bands
http://secondstreetlab.com/wp-content/uploads/slideshow-gallery/Battle of the Bands.jpg
St. Louis Post Dispatch
Are You Local Contest
http://secondstreetlab.com/wp-content/uploads/slideshow-gallery/Are You Local? Send-Off.jpg
The Minneapolis Star Tribune
Dance with Britney Contest
http://secondstreetlab.com/wp-content/uploads/slideshow-gallery/Dance with Britney.jpg